The question behind the question
A leader can be successful by almost every conventional measure and still feel increasingly disconnected from who they are. They may be recognised for their contribution, trusted with difficult assignments and repeatedly given more responsibility. Their organisation sees a dependable professional. Their internal experience tells a different story.
This tension inspired the question: Why do I keep shrinking myself to fit in?
Consider a composite example. A capable manager joins a large organisation with energy and curiosity. The manager learns how decisions are made, how authority works and how best to preserve relationships. They adjust how they communicate and become more careful about disagreement. Performance remains strong. Recognition follows.
Yet the work becomes less satisfying. Increasing energy goes into anticipating expectations, protecting relationships and carrying unresolved work. The qualities that made the role attractive have less room to appear.
The issue is not whether adaptation is necessary. It is when adaptation stops serving our effectiveness and begins limiting who we can become.
Adaptation or self-suppression?
Adaptation is essential to leadership. We cannot communicate with every stakeholder in the same way. We must understand organisational norms, respect different views and choose the timing of difficult conversations.
Healthy adaptation
Healthy adaptation includes awareness and choice. A leader may present a difficult message diplomatically because doing so will improve understanding. They may accept exceptional work during a genuine organisational emergency. They may delay a decision because more information is needed. In each case, the choice serves an identifiable purpose.
Self-suppression
Self-suppression is different. The leader avoids expressing disagreement because challenging authority feels uncomfortable, accepts work to avoid disappointing someone, or remains silent because complete expertise seems necessary before speaking.
The same outward behaviour can reflect wise judgement or avoidance. We cannot infer motivation from behaviour alone. That is precisely why the leader must examine what is driving the response.
Leadership test
Am I choosing to adapt, or do I feel unable to act differently?
When strengths become constraints
In coaching, one useful question is not just what capabilities are missing, but which existing strengths are being used beyond the point where they help.
Responsibility can become over-responsibility
Dependable leaders follow through and solve problems. But they can begin carrying responsibilities that belong to colleagues or treating another person's performance as personal failure. Accountability includes setting expectations, supporting others and following up. It does not mean controlling every choice another person makes.
Diplomacy can become avoidance
Diplomacy helps leaders disagree respectfully. But when harmony becomes the dominant objective, important concerns are withheld. The leader accommodates until frustration accumulates and then pushes back more strongly than intended. Avoiding small disagreements can create larger conflicts.
High standards can become a permission barrier
High standards encourage rigour. Perfectionism can create an unhelpful rule: I will speak when I know enough. New responsibilities always present unfamiliar information. If complete confidence is required before contributing, a capable leader may remain silent for too long.
Credibility is compatible with a provisional view, a thoughtful question or a willingness to acknowledge uncertainty.
Loyalty can become obligation
Commitment to colleagues and organisations matters. It does not require a leader to remain indefinitely in work that no longer fits their interests and aspirations. Gratitude and a considered decision to move on can coexist.
The organisation may be rewarding the pattern
Self-suppression is not only an individual issue. Organisations reward certain behaviours, sometimes without noticing their costs. The manager who always accepts more work becomes the reliable person for every exception. Repeated accommodation becomes an expectation. Recognition makes it harder to set boundaries without feeling inconsistent with the identity they have built.
The arrangement can look successful from the outside. The organisation experiences dependability while the individual experiences obligation.
Leaders therefore need to examine workload allocation, whose limits are respected and whether reliability is being confused with limitless capacity.
For managers
Are we recognising someone's contribution, or depending on their inability to say no?
Emotional agility and deliberate choice
Susan David and Christina Congleton's work on emotional agility offers a useful perspective. Rather than suppressing difficult thoughts and feelings, we can notice them and choose responses guided by values. Their 2013 Harvard Business Review article provides the conceptual foundation for this distinction.
Imagine being asked to take on another assignment. A thought appears: If I refuse, my manager will think I am not committed. The thought may be uncomfortable, but it is not necessarily a fact. The leader can examine it before deciding whether to accept the work, negotiate priorities or explain that capacity is limited.
One practical interpretation uses four questions:
- What am I experiencing?
- What story am I telling myself?
- What matters most in this situation?
- What response would I deliberately choose?
This is an applied coaching reflection, not a diagnostic instrument. Its purpose is to recover choice, not to eliminate discomfort or compel one particular response.
Career change without repeating old patterns
Sometimes the role itself no longer fits. A person can be exceptionally capable at work they no longer find meaningful. Strong performance does not create an obligation to remain there indefinitely.
Moving away and moving towards
Dissatisfaction helps clarify what has become unacceptable. But evaluating a new role only by how different it appears can be misleading. Consider what you want more of: learning, a particular kind of problem, more meaningful stakeholders, a wider contribution or a different working environment.
Those criteria make it possible to assess opportunities beyond title or status.
Experiment before certainty
Herminia Ibarra's Working Identity describes career reinvention as an iterative process. People develop a sense of possible future selves by experimenting with activities, relationships and experiences rather than waiting for a perfectly defined plan.
A cross-functional assignment, conversation with another team or exploratory project can provide evidence about fit. Yet external exploration also requires internal reflection: otherwise, someone who habitually avoids disagreement may recreate that pattern in a new organisation.
From insight to practice
1. Notice when you edit yourself
In your next meeting, observe when you decide not to offer a view. Is the timing wrong, is crucial information missing, or are you concerned about how people might react?
2. Contribute before complete certainty
Offer a careful provisional observation or question. For example: “I may be missing some context, but I see a risk worth discussing.” The intention is responsible participation, not careless certainty.
3. Separate accountability from ownership
Ask who is accountable for an outcome, what contribution is reasonable, and what capacity or authority you actually possess.
4. Define criteria for career alignment
Identify the kinds of problems, relationships, learning and contributions that give your work meaning. Use those as evidence when reviewing opportunities.
5. Check the overuse of strengths
For one week, notice where responsibility, diplomacy, loyalty or preparation becomes automatic. Ask whether the response genuinely serves the situation.
Leadership reflection
The aim is not to become less adaptable. It is to remain adaptable without losing the freedom to choose.
- Which parts of yourself are most visible at work, and which have become less visible?
- When do you hesitate to express a view?
- What do you believe you must know before contributing?
- What responsibility are you carrying that does not fully belong to you?
- Are you building a career that reflects your interests, or becoming increasingly successful at meeting expectations you have not reconsidered?
Sometimes the appropriate response is patience. Sometimes it is a conversation, a boundary or a decision to seek another role. The essential distinction is whether the response is intentional.
Where have you become so good at fitting in that you have stopped noticing what you are giving up?
References and further reading
- David, S. and Congleton, C. (2013). Emotional Agility. Harvard Business Review. Read the article.
- Ibarra, H. (2003). Working Identity: Unconventional Strategies for Reinventing Your Career. Harvard Business School Press.
- Ibarra, H. (2023). Working Identity, Updated Edition. Harvard Business Review Press. About the book.
The discussion of overused strengths, organisational accommodation and agency reflects an executive-coaching interpretation of these ideas. The illustrative example is a composite and does not reproduce a client's confidential situation.